No crisis management plan
When things go wrong, most business owners panic. This problem means a simple issue—like a website crash, a bad review storm, or a data breach—spirals into a total disaster because nobody knows what to do next.
A 'peace of mind' offer that commands high prices because it protects the entire business. Demand is driven by fear, which makes sales conversations very powerful.
Analysis based on market demand, income potential, and implementation difficulty.
Barrier to entry
Revenue potential
Market volume
Market Motivation
The psychology of the buyer
Because panic is expensive and kills reputation.
One bad event can erase years of trust if handled poorly. Businesses pay for crisis plans so they can react instantly and professionally, saving their revenue and their brand image.
Three Ways to Monetize
Proven entry points for this market.
The Emergency Contact & Protocol Sheet
A one-page vital document template that lists exactly who to call and what to lock down when things break.
Instant peace of mind for the price of a lunch. Easy entry point.
Disaster Recovery Swipe File
Pre-written email scripts, social media apology posts, and technical checklists for common business emergencies.
Saves them the stress of writing 'I'm sorry' emails while their house is on fire.
Custom Risk Assessment & Gameplan
You audit their business vulnerabilities and build a custom 'Red Binder' manual on how to handle their specific risks.
High-end consulting that positions you as a strategic partner, not just a freelancer.
Execution Plan
Sell 'The 72-Hour Safety Kit'
Create a simple pack of scripts for when a website goes down or a client gets angry. Sell it to digital agencies who are terrified of losing clients during an outage. It's a small 'insurance policy' product they can buy immediately.
Offer Angles
Hooks and copy ideas to test in your marketing.
"What happens to your revenue if your website vanishes tomorrow?"
"The 'Break Glass In Case of Emergency' kit for small businesses"
"Don't let a small glitch destroy your 5-star reputation"
"How to handle a PR nightmare without panicking"
"The exact scripts to send when you mess up (so you don't lose the client)"
"Sleep better knowing your business is bulletproof against chaos"
Ready-to-Sell Assets
White-label solutions from our library.
