No premium version of offer
Many businesses only sell standard mid-range products, ignoring the segment of customers who have the budget and desire to pay significantly more for a better experience. This limits profit margins and caps revenue unnecessarily.
Very beginner-friendly because it often involves repackaging what already exists, yet the income potential is high because premium pricing directly creates pure profit.
Analysis based on market demand, income potential, and implementation difficulty.
Barrier to entry
Revenue potential
Market volume
Market Motivation
The psychology of the buyer
Because your best customers are waiting to spend more.
In almost every market, 10-20% of buyers will always choose the most expensive option if it offers speed, status, or convenience. By not having a premium tier, a business is literally refusing money from its biggest fans. Owners pay to fix this because it boosts cash flow immediately without needing new leads.
Three Ways to Monetize
Proven entry points for this market.
The Upsell Idea Cheat Sheet
A curated list of 50 universal 'VIP upgrades' any business can add to their offers (e.g., priority support, skip-the-line, done-for-you setup).
An easy, low-risk product that helps owners see immediate potential for extra cash.
Premium Offer Architect Kit
A complete set of templates, pricing calculators, and sales scripts designed to help businesses launch a high-ticket VIP tier.
Positions you as a strategy expert and gives the business a reusable asset for launching high-end products.
High-Ticket Offer Design
Work directly with the business owner to analyze their current product and build a profitable 'Platinum' version, including pricing strategy and sales positioning.
High value because one successful sale of their new premium offer often pays for your entire fee.
Execution Plan
Design a simple 'VIP Upgrade'
You don't need to invent a new product. Create a simple guide showing businesses how to add a 'Fast Pass' or 'Priority' upgrade to their current service. Sell the guide for $27 to get in the door, then upsell a consulting session where you map out their entire high-ticket strategy.
Offer Angles
Hooks and copy ideas to test in your marketing.
"Stop leaving money on the table: Why you need a VIP tier today"
"How to increase profit by 30% without getting a single new customer"
"Your best customers want to pay you more—here is how to let them"
"The 'Velvet Rope' Strategy: Attract better clients by charging more"
"Turn your standard $100 service into a $1,000 premium experience"
"Why a 'No' to your standard offer might be a 'Yes' to a premium one"
