Entrepedia Logo
Back to Vault
Evergreen VaultMore Predictability & Less Risk

Platform risk (Instagram, TikTok, Ads)

When a business relies entirely on one platform (like Instagram, TikTok, or Amazon) for its customers. If that platform changes its algorithm or bans the account, revenue hits zero overnight.

Opportunity Score

Very high demand because business owners are terrified of 'the algorithm.' The solution (building an email list) is simple to learn but incredibly valuable to sell.

Analysis based on market demand, income potential, and implementation difficulty.

5
Difficulty

Barrier to entry

9
Income

Revenue potential

9
Demand

Market volume

Market Motivation

The psychology of the buyer

Because building on 'rented land' is a ticking time bomb.

Businesses know that one shadowban, hacked account, or algorithm update could destroy their livelihood. They pay for insurance: systems that move followers onto an email list or website they actually own.

Three Ways to Monetize

Proven entry points for this market.

Quick Win

The 'Rented Land' Audit

A simple checklist that scores a business on how vulnerable they are to platform changes, with 5 quick steps to lower that risk.

$19 - $29

An easy 'foot in the door' offer that highlights the danger and proves your value immediately.

Core Asset

Social-to-Email Migration Kit

A template pack including lead magnet ideas, landing page copy, and value-focused emails designed to get followers off social media and onto a list.

$47 - $127

High leverage asset. You create the system once, and customers use it to secure their business forever.

High Ticket

Audience Ownership Setup

Done-for-you service where you set up their email software, build the landing page, and create the automation that captures their social traffic.

$750 - $2,500

Business owners hate tech setup. They will happily pay a premium to have this 'safety net' built for them.

Execution Plan

Start by selling safety.

Find creators or shops with big social followings but no clear email list. Offer them the $27 'Social-to-Email Migration Kit' to help them secure their audience. Upsell the $500+ setup service if they don't want to do the work themselves.

Offer Angles

Hooks and copy ideas to test in your marketing.

"What happens to your revenue if Instagram goes down tomorrow?"

"Stop building your business on rented land"

"The Algorithm Insurance: How to secure your income against updates"

"Don't let a shadowban bankrupt you"

"Turn rented followers into owned assets"

"How to sleep better knowing you own your customer list"

"The simple backup system every influencer needs right now"

Ready-to-Sell Assets

White-label solutions from our library.

The Ultimate Platform Selection Strategy

The Ultimate Platform Selection Strategy