Entrepedia Logo
Back to Vault
Evergreen VaultMore Revenue

Social media presence unoptimized

Many businesses have social media accounts that look abandoned, messy, or amateurish. When potential customers search for the brand and find a confusing profile, they lose trust instantly and take their money to a competitor who looks more professional.

Opportunity Score

One of the easiest places to start because the technical skills required are low. The demand is massive because nearly every local business gets this wrong.

Analysis based on market demand, income potential, and implementation difficulty.

3
Difficulty

Barrier to entry

7
Income

Revenue potential

10
Demand

Market volume

Market Motivation

The psychology of the buyer

Because a bad profile acts like a 'Closed' sign.

Your social profile is often the first place a customer checks to see if you are legitimate. If your bio is unclear, your links are broken, or your graphics are ugly, customers assume the business is poorly run. They pay to look professional and trustworthy immediately.

Three Ways to Monetize

Proven entry points for this market.

Quick Win

Profile Optimization Checklist

A quick guide to fixing the 5 most common mistakes on Instagram and LinkedIn profiles.

$19 - $29

Sell this immediately to business owners who want a quick DIY fix for their messy profiles.

Core Asset

The 'Digital Storefront' Template Kit

A specific set of Canva templates for headers, profile pictures, highlight covers, and 'About Us' pinned posts.

$47 - $97

Gives businesses a complete visual makeover without them needing to hire a designer.

High Ticket

Social Media Profile Overhaul

A done-for-you service where you rewrite their bio, design new headers, set up their 'link in bio', and clean up their feed.

$250 - $750

Great foot-in-the-door styling service that leads to monthly management retainers later.

Execution Plan

The 'Virtual Curb Appeal' Audit

Find 10 local businesses (realtors, dentists, or contractors) with blurry profile pictures or empty bios. Send them a polite video showing exactly why it hurts their credibility. Offer to fix their bio, header, and links for a flat fee of $150. Use this cash to validate your bigger offers.

Offer Angles

Hooks and copy ideas to test in your marketing.

"Does your social media profile look like a ghost town?"

"Stop losing customers before they even click your website link"

"The 15-minute profile makeover that instantly builds trust"

"Why your 'link in bio' is actually losing you sales"

"Turn your Instagram profile into a 24/7 landing page"

"How to look professionally branded on social without posting every day"

Ready-to-Sell Assets

White-label solutions from our library.

Social Media Marketing Growthstack

Social Media Marketing Growthstack

Social Media Audit

Social Media Audit